Tuesday, September 8, 2026

REO Automobile Co in Des Moines Iowa

 

(The Des Moines Register. August 27, 1905)

Ransom Olds built a successful car company,  got pushed out of Oldsmobile in 1904, and started another. He named it REO, after his initials: Ransom Eli Olds.

The first REOs hit the road in 1905. A little runabout cost $650. A bigger, 16-horsepower model sold for $1,250. You got skinny tires, a gasoline engine and no guarantee there’d be a road to drive it on. Still, REO sold 864 cars that first year and 2,458 in 1906.

Then came the payoff. REO outsold Oldsmobile and became one of America's biggest carmakers.

This ad from the REO Automobile Co. in Des Moines shows a variety of the vehicles available. The dealership was at 200 Walnut Street in Des Moines. J. R. Campbell was the sales agent for the state of Iowa.

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